Social Media Manager - Jumia (Full Time)

About the role

Jumia is a leading e-commerce platform in Africa. As a Social Media Manager, you'll develop and execute social media strategies across various platforms to drive brand awareness and performance. You'll lead a team to create engaging content, manage influencer partnerships, and analyze campaign performance.

What you'll do

• Develop and execute social media strategies for Meta, TikTok, and YouTube.
• Set and own KPIs for each channel, such as reach and engagement.
• Create content calendars with cross-functional teams.
• Identify trends and turn them into growth opportunities.
• Lead content planning for key commercial moments.
• Develop creative ideas for in-house videos and content series.
• Manage influencer partnerships and track ROI.
• Oversee community management and social listening.
• Analyze campaign performance and provide insights.

Requirements

• 4-6 years of social media marketing experience, ideally in e-commerce.
• Proven experience managing influencer campaigns with measurable results.
• Experience with Meta Ads Manager and TikTok Ads.
• Strong analytical skills and comfort with analytics tools.
• Creative eye for short-form video content.
• Deep understanding of Egyptian audiences and culture.
• Excellent written Arabic and English.

Benefits

• Unique experience in an entrepreneurial environment.
• Opportunity to impact the African e-commerce sector.
• Part of a professional and dynamic team.
• Personal and professional growth opportunities.